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Since February, it seems almost every few weeks there is another Google update that is changing the search engine rankings. It’s been a wholesale change in how sites are ranked and frankly, it has put many people out of business.

The first update attacked what Google considered unnatural links (meaning a ton of links pointing to a site that seemed unusual in Google’s eyes.)

The next one attacked sites that were not considered high quality. Then there was the update that attacked what was considered over-optimization.

Here are seven tips to help you recover from this.