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Can you tell me more sites / companies who provide services on the outlines of Google AdWords? I need to promote a website in INDIA only.

The industry is generally called "ppc" or "pay per click"

Microsoft and Yahoo are the next largest global players after Google. After that are hundreds of smaller competitors who inhabit various niches.

All 3 of the major players let you specify your ads only display in certain countries, such as India. Some even allow local targeting by city or even smaller.